Building the Next Generation of Consumer Brands
Damican builds and distributes modern consumer brands designed for real-world retail.
We specialise in food, beverage, household cleaning and personal care brands. By combining strong distribution with hands-on marketing and in-store execution, we build brands that become leaders in their category.
Our Brands
-
Food
From quick noodles and creamy mayonnaise to flavour-packed sauces, crunchy crackers and biscuits, and fun potato chips.
-
Beverages
From refreshing juices and iced coffee to smoothies, sparkling water and beer, our beverage range is made for easy, everyday refreshment.
-
Cleaning & Personal Care
From wash day essentials and dishwashing must-haves to nappies and everyday cleaning basics.
How we market our brands.
Brand Awareness - Our brands are consistently seen by the majority of our target customers through social media campaigns and other outreach efforts.
In-Store Displays - When consumers are shopping, our brands stand out with eye-catching displays that drive recognition.
Sales Promotions & Activations - We run these during key periods to encourage trial and increase sales volume.
Brand Awareness
Brand awareness is crucial in establishing market presence. Through platforms such as Facebook, Instagram and TikTok our videos and photos are able to each reach 50,000 to 90,000 people per month.
In-Store Displays
It takes a few seconds for consumers to decide what product they’ll purchase. We create display materials that link to our social media brand awareness. This helps to drive brand recall, allowing consumers to gravitate towards our brands.
Sales Promotions & Activations
To drive higher sales volumes during key buying season periods, we run sales promotions and activations across our customers’ supermarkets. These include sampling events, prize draws, and product giveaways with purchases.
